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Archived TikToks from MERIT Beauty (@merit). 1297 saved TikToks.
- A limited edition capsule of three gift sets inspired by ERDEM’s enduring fascination with flowers and the soft, poetic details we’ve been gravitating towards this season. Available now in limited quantities.
- 09.22.26 at meritbeauty.com See our Tiktok Stories to join the waitlist.
- The secret to a seamless base? Great Skin Serum to plump, hydrate, and brighten. The Minimalist for effortless, second-skin coverage. Everything you need for a healthy-looking glow in just two steps.
- The one thing they had in common? They all took less than five minutes.
- 4Shabana Azeez and Isa Briones in MERIT, at the 2026 Emmy Awards. Shabana wears The Uniform in shade 18 The Minimalist in Khaki Flush Balm in Lusitano Day Glow in Solstice Solo Shadow Matte in Studio + Viper Solo Shadow Sheen in Palladium Clean Volume Mascara Signature Lip Satin in Bespoke Shade Slick in Marrakech Makeup by Aimée Twist Isa wears Great Skin Instant Glow Serum The Minimalist in Bisque a+ Palomino Bronze Balm in Seine Flush Balm in Bespoke + Archival Day Glow in Bounce Solo Shadow Sheen in Sartorial Brow 1990 in Taupe Clean Lash in Black Signature Lip Liner in Mayfair Signature Lip Blush in Archival Makeup by Allen Avendaño
- 11The new Signature Bag ships free with your first order, only at meritbeauty.com.
- 6Today’s the last day for existing customers to get the new Signature Bag free with a minimum spend of $75 USD / £75 / €75 / $100 CAD / $100 AUD, using code NEWBAG (US/UK/EU) or SIGBAG (CAN/AUS) at checkout. After that, you can only get it with your first order. Mia Kwon wears the new MERIT Signature Bag, photographed by Jeremy Everett. Still life captured by Casey Zhang.
- It’s been five years since we first launched the Signature Bag, and honestly, it was time for a refresh. So we went back and read through your comments and DMs: the demands for zippers, requests for pockets, and that one person who’s still asking for the black velvet bag from 2021 back. And after all that — we did none of it. In fact, we brought it back to the design we originally intended: a simple pleated style that felt timeless and like an accessory you’d actually want to carry. So we kept the same design elements that made it a signature to begin with, brought back the original pleats, and just made it slate blue. Because some things you just get right the first time. From September 10-12, all customers who’ve previously received The Signature Bag will be able to get the new version free with a minimum spend of $75 USD / £75 / €75 / $100 CAD / $100 AUD, using code NEWBAG (US/UK/EU) or SIGBAG (CAN/AUS) at checkout. After that, it will only be available with your first order at meritbeauty.com.
- Our sets have always been about one thing: giving you everything you need to get ready, for less. But our morning routines don’t all look the same — so why should our essentials? With The Five Minute Morning, Base Set, and Intro Set, you can now choose your shades, swap select products, and curate the routine you’ll actually use every day. Everything you need, nothing you don’t — still for less. Artwork by @gaiaesthermaria.
- The Five Minute Morning — EST. 2021
- A rich cream that doesn't feel like one — Great Skin Rich Moisturizer is a cushioned gel-to-balm formula that melts into skin, delivering intense, long-lasting moisture that leaves you instantly plumped, soothed, and glowing. It officially launches in January, but you can try it first exclusively in the Mini Great Skin Trio — available now in limited quantities.
- Get early access on the Sephora App from 28 September, then shop MERIT online and in stores from 30 September. Only At Sephora
- The one thing that can’t wait this summer? Our limited edition Baseball Cap. Last chance to get it free with orders over $100, while supplies last.
- You may have noticed, Flush Balm in Bespoke has been out of stock for a while. The good news is, it's finally back at meritbeauty.com - which means so is The Bespoke Duo. It's our best-selling shade in Flush Balm and Signature Lip Liner, paired together, so you can get them for less. Available now - that is, until it inevitably sells out again.
- The things we do for the shot.
- Now live — The Activewear Collection, designed by @Live The Process. A limited edition capsule of four signature activewear pieces inspired by a life in motion. Available at meritbeauty.com in limited quantities.
- Now live — The Activewear Collection, designed by @Live The Process. A limited edition capsule of four signature activewear pieces inspired by a life in motion. Marisa wears The Top in Ivory The Legging in Charcoal The Wrap in Stone Available at meritbeauty.com in limited quantities (US only).
- The essentials — up close. @oskinadya wears Clean Volume in Brown Signature Lip Liner in Archival Signature Lip Blush in Bespoke
- The one thing that can’t wait this summer? Our limited edition Baseball Cap. Get it free with orders over $100 while supplies last.
- For a life in motion. Coming 08.25.26. @Live The Process
- 5@Jordan Santos’s summer reading list. Now on Notes by MERIT via Substack. Tell us what you’re reading this summer in the comments.
- Bright, clean pear. Crisp, juicy bergamot. Fresh jasmine and rose. Rich, creamy vanilla. And warm musk. If you have a hard time imagining what Retrospect smells like — trust us, you’ll get it when you wear it.
- The summer routine you can do in the back of a cab (or anywhere, really.) @Penelopechloe wears The Minimalist in Palomino Flush Balm in Cheeky Clean Volume in Black
- A quiet moment for your nervous system by Il Pleut Studio. Founded by @Airmow and Lola Levient, Il Pleut is a creative studio where visual and sonic direction are developed hand in hand. As a visual artist, Lola searches within the shapes of the waves for materials to simplify and track, creating graphic maps native to the landscapes. Antonin then translates these animated grids into generative sound compositions. Written by the material itself, it becomes a bespoke score made to the image.
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