@time
Time MagazineRace signs can do more than make runners laugh. Research shows they can actually boost motivation by giving runners something to focus on and help them push through pain. “Motivation isn't just something that we carry inside of ourselves,” explains Emily Balcetis, an associate professor of psychology at NYU. TIME video producer Alyona Uvarova takes us inside the science behind spectator signs. #running #marathon #psychology #nycmarathon
On the profile · Oct 28, 2026