@rarebeauty
Rare Beauty48 shades. 48 stories. One community. Introducing True to Myself Natural Matte Longwear Foundation, brought to life by 48 voices across the Latin American diaspora. 48 Latina, Indigenous, and Afro-Latina women shared their unique experiences, each voice carrying generations of history, culture, and individuality. Different shades. Different voices. Different stories. What connects us is the power of feeling seen, celebrated, and represented. Every story belongs. Now available at @Ulta Beauty. Directed and photographed by Los Angeles-based Mexican and Costa Rican director and photographer Brittany Bravo @Brittany Bravo Video shot by Jeffrey Ian @user3281569620324 #rarebeauty #rarebeautyfoundation #parati #selenagomez @Selena Gomez
On the profile · May 11, 2026