@obagi
OBAGI MEDICAL SKINCAREYesterday, we covered what NAD+ is and why it plays such an important role in skin health. Today, we’re taking you In the Lab, where our Director of Product Development shares what it took to formulate with NAD+ for Nu-Gen™ Cellular Renewal Serum. Formulating with NAD+ isn’t as simple as adding it to a bottle. It requires careful consideration of both long-term stability and an effective delivery system to help support absorption by the skin. Because innovative skincare starts long before it reaches your routine. Stay tuned as we continue exploring the science behind Nu-Gen™. #InTheLab #NuGen
On the profile · Aug 7, 2026