@fentybeauty
Fenty BeautyMade to look like you and stay true to YOU 🤎 Our NEW 50 shades were built to match more skin tones, with more neutral undertones for an easier, truer fit. Powered by Fluid Flex Foundation Technology, this longwear formula stays smooth, crease-resistant + fade-resistant for up to 12 hours, while helping control oil + shine all day. Fluid Flex is designed to stay color-true, so give it about 5 minutes to fully dry down + settle into skin before checking your match. Launching globally 9/4! Find your Fluid Flex shade with our virtual shade matcher on FentyBeauty.com.
On the profile · Aug 21, 2026