@ash_kholm

Ash K HOLM

@Estée Lauder Double Wear has been an OG makeup artist staple for years for a reason — it’s the one you trust when you need real staying power. The updated formula gives you 36-hour long wear with oil control, comes in 57 shades, and now includes added skin-loving benefits that actually make a difference. Even though it’s incredible for oily skin, I have dry skin and still get up to 72 hours of hydration — so you get longevity without that tight, flat feeling. It wears beautifully, looks like skin, and doesn’t move. The texture is more fluid, super blendable, and a little truly goes a long way. I’m wearing shade 2W2, and it just melts in and stays put. If you need coverage that lasts and still looks natural, this one earns its place in the rotation. You can find it at @sephora #EsteeLauderPartner #DoubleWear #MadeForMore

On the profile · Feb 23, 2026